Marketing Executive

Edinburgh

As the Marketing Executive you will be managing the day-to-day marketing of the company as well as its long-term marketing strategy.

 

Key responsibilities:

Main responsibilities include, but are not limited to:

  • Proactively manage all marketing for the company and activities within the marketing department
  • Develop the marketing strategy, in line with company objectives
  • Co-ordinate marketing campaigns with sales activities
  • Manage the company’s marketing budget
  • Plan and implement effective promotional campaigns
  • Manage and improve lead generation campaigns and measure the results
  • Overall responsibility for brand management and corporate identity
  • Create a wide range of relevant marketing and promotion collateral to support growth
  • Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives
  • Manage and develop the marketing team
  • Additional duties, as required by the business

 

The successful candidate’s profile:

Experience:

  • Experience in a similar role
  • Extensive experience of managing and leading a team
  • Proven track record in the delivery of B2B and/or B2C multi-channel marketing programmes

 

Qualifications:

  • BA Hons or higher in Marketing
  • CIM

 

Skills:

Required:

  • Strong management and project management skills
  • Excellent communication skills, both written and verbal

Desirable:

  • Confident and dynamic personality
  • Creative outlook
  • Experience of builders’ merchant or KBB sectors

 

Competencies:

Flexibility

  • Demonstrates willingness to change ideas or perceptions based on new information or contrary evidence.
  • Is open to new ideas and listens to other people’s points of view.
  • Responds effectively to changing circumstances.
  • Adjusts tasks and priorities when necessary.

 

Continuous improvement

  • Constantly seeks ways to improve processes, products or services.
  • Seeks out/engages in continuous learning opportunities that develop self and expands organizational intellectual capital.
  • Uses feedback from co-workers and clients in order to continuously improve service

 

Teamwork

  • Offers assistance when seeing others being overwhelmed with work or unable to solve a problem
  • Is friendly, approachable and cooperative
  • Shares knowledge, ideas and concerns with other members of a team and across a wider organisational network
  • Admits to mistakes instead of blaming others
  • Respects cultural differences and differences in opinions

 

Leadership

  • Focuses on long term solutions.
  • Deals objectively with conflict.
  • Supports team members in difficult situations.
  • Treats all team members equally.
  • Clearly communicates the direction, required performance, and challenges of the team to its members.
  • Provides feedback regarding both strengths and development needs on a regular basis; appropriately balances positive and negative messages

 

Customer service

  • Actively looks for ways to identify market demands and meet the customers’ needs.
  • Continuously monitors delivery to make sure the customer receives an excellent service.
  • Treats all clients with respect and cultural awareness.
  • Accepts responsibility for mistakes, apologizes and makes suitable and timely amendments.
  • Takes pride in delivering a high quality product or service.

 

Organisational skills

  • Ensures a clear understanding of the desired end result; if unsure, asks for clarification.
  • Is able to work independently and prioritise the workload.
  • Anticipates and prepares for upcoming events ensuring adequate resources are available.
  • Keeps track of progress of a task or a project.                     
  • Creates action plans in order to achieve performance expectations.

 

Communication

  • Present and discuss views effectively, through formal, informal, written and spoken communication, adjusting style to suit the audience.
  • Actively listens to co-workers and customers to gain a better understanding of their concerns and needs.
  • Spells and uses punctuation correctly; uses proper grammar; uses an appropriate business writing style.
  • Keeps other members of the team accurately informed and up to date.

 

Problem solving

  • Deals with problems as soon as they arise.
  • Presents problem analysis and recommended solution to others rather than just identifying or describing the problem itself.
  • Acknowledges when doesn't know something and takes steps to find out.
  • Anticipates potential obstacles and develops plans to overcome them.
  • Uses critical thinking to analyse the situation and establish course of action.

 

What Grant Westfield will offer you:

Working for one of the leading manufacturing companies in the country, this is a great opportunity to drive positive change and make a significant contribution across the business. In return, you will receive a rewarding and competitive remuneration package, and be based in our Edinburgh office, in the heart of Scotland.

  • 33 days annual leave (includes public holidays), with the opportunity to purchase additional days.
  • Flexi hours – with a 3’oclock finish on a Friday!
  • Healthcare cash plan.
  • On-site parking.
  • Staff discount.

 

If you're interested in this position, please apply using the form below.

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